GRAPHIC/3D DESIGN

IMAGINE RIT POSTER

The RIT Poster Contest for Imagine RIT challenges participants to design a visually captivating poster that highlights the festival’s innovation, creativity, and collaboration. The poster should effectively showcase the variety of exhibits and activities, appealing to students, faculty, families, and the community while reflecting the festival’s dynamic spirit and themes.

SOLO PROJECT

MY ROLE

Graphic designer

3D Designer

TOOLS

Cinema 4D

Problem Statement

Design a visually engaging poster for the Imagine RIT festival that captures innovation, creativity, and collaboration. The poster should highlight the festival’s diverse exhibits, workshops, and activities, appealing to students, faculty, families, and the community.

Goals and Objectives

A compelling visual design that appeals to a diverse audience.

Design a visually striking poster that effectively represents the essence of innovation, creativity, and collaboration. The design should be bold and dynamic, using colors, imagery, and typography that not only capture attention but also resonate with the festival’s themes. It is also important to ensure that the poster is designed to resonate with a diverse audience, including students, faculty, families, and community members. This involves creating a design that is inclusive and appealing to different age groups and backgrounds. The visual elements, messaging, and overall aesthetic should be approachable and relatable, reflecting a broad range of interests and experiences.

Inspiration

Imagine RIT aims to showcase innovation and creativity, and I wanted to focus on the theme of 'thinking outside the box.' To emphasize this, I envisioned an open box with various innovative activities flowing out from the top. Incorporating 3D text around the box would highlight this concept while creatively displaying the festival's title. This approach brings together the dynamic energy of the event with a visually engaging representation of its theme.

The Learning Curve

Learning Cinema 4D, or any new program, is both exciting and challenging. At first, navigating the unfamiliar interface can feel overwhelming, but with time and practice, it becomes intuitive. Cinema 4D, in particular, offers a vast array of tools for 3D modeling, animation, and rendering, which can unlock creative potential once you get the hang of it. As you experiment with different features, you start to understand the logic behind the program and can apply similar problem-solving skills to other software. Learning a new program teaches patience, adaptability, and a willingness to explore and push through the initial learning curve, making it a rewarding experience.

Selected Out of 50 Entries

In 2022, I had the honor of winning the Imagine RIT poster contest, which was an exciting opportunity to showcase my creativity. The process allowed me to push my design skills and think outside the box to visually represent the spirit of innovation that the festival embodies. It was a proud moment to see my work recognized and displayed, and it gave me a valuable chance to contribute to an event that celebrates creativity and groundbreaking ideas. Winning the contest also boosted my confidence as a designer, reinforcing my passion for visual communication.

Email Me!

neffdigitalmedia@gmail.com